What is a Social Business?
The ways individuals and communities
interact, form relationships, make decisions, accomplish work, and
purchase goods are changing the way business is done. A social business
embraces and cultivates a spirit of collaboration and
community—internally and externally—delivering unprecedented return for
the time invested.
A social business recognizes that people do
business with people and optimizes how people interact to accomplish
organizational goals:
- Deeply connecting individuals in productive, efficient ways
- Providing line of sight across traditional boundaries and better aligning actions to needs
- Speeding up business with insight to anticipate and address evolving opportunities
Becoming a social business requires a
long-term, strategic approach to business culture, executive leadership,
an effective corporate strategy, and organizational ability to
recognize and design for transformation.
Organizations that successfully transform
into social businesses are enabled by an optimized workforce,
intelligent sales, strengthened operational controls, increased product
and service innovation, and deepened customer care and insight.
Benefits
Our solution is competitively priced, security-rich, reliable, flexible, and extensible.
Competitively Priced — Our
all inclusive social business solution is priced per user, per month,
with options to pay monthly, quarterly or annually. Volume discounts may
also apply.
Security–rich — Our social
business solution is designed with security–rich features throughout.
Examples include anti-spam, real-time, multi layered antivirus
protection, TLS encryption in transit, and Federated identity via SAML.
Reliable — We understand
that to conduct social business, reliability is imperative. We keep
planned maintenance to a minimum and our services are backed by a 99.9%
availability service level objective.
Flexible — We know one size
does not fit all. Like your business, your needs are unique. You can
choose to sign up for combinations of services or stand-alone services.
You can also create hybrid configurations combining on-premise and
on-cloud email.
Extensible — We are
committed to building a partner ecosystem to help IBM Business Partners
enter the emerging software as a service market and succeed with
products and services that extend social business capabilities. Example
solutions include social e-signature, customer relationship management,
and social project management.
The IBM Solution
IBM has integrated the essential tools for
social business in the cloud: enterprise-grade file sharing,
communities, instant messaging, web meetings, user profiles, mail, and
calendar. Our solution is designed to let you work seamlessly with
people inside and outside of your organization. You can meet online,
share files, chat, manage projects, network with potential clients,
schedule meetings, and send and receive mail anywhere, anytime. Whether
you work remotely, manage remote teams, or need one place to bring
colleagues, partners, and vendors together, our offerings help you
transform your business into a social business.
